We worked on a project for a huge name in the retail sector that facing problems in organizing the data of its products and vendors in a way that it could be used for promotional events and understanding customer preferences across demographic segments
Our team identified the following tools to go about creating a solution for our client:
The initial challenge we faced was the lack of any existing technology to manage the whole process. Our client used excel to manage their data. This made it difficult for them to create wireframe content, and share the data with print teams to publish flyers for promotional purposes.
Our team began working on a marketing automation tool that guides the business process of managing campaigns for hypermarkets across multiple regions, stores, product classifications and print versions of the wireframes. It generates a wireframe view of circulation copy which acts as a final proof document to production teams before printing and publishing.
This approach helped our client cut down the time to market by 400%. The tool made it very easy to use with features like Products Data Upload, Products Data Compare, Product Data Grouping, Product Assignment to a Space, Editing the Space and Visualizing versions by different store chains and markets.
The following were our two biggest observations from this project and the solution we delivered:
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We partnered with a company in the travel booking and management space that enables corporates to book, customise and manage their travel programmes. They came to us with a mandate of revamping their website and mobile apps in a bid to retain more customers, reduce negative feedback and redesign their platform to match the industry standard.
Our team was tasked with designing a tool that helps our client manage everyday functional services such as accounting for cost, billing their customers and the like. It also acts as a shared procurement and collaborative platform for partner companies to leverage the shared resources and run their operations.
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HRHNext, a client of ours in the Customers Solutions Space, needed an all-in-one HRMS Application for their employees. They aimed to enable all employees to access a unified dashboard that they could use for their day-to-day operations.
A multinational pharmaceutical company tasked with creating an all-in-one unified application that would bring Doctors, Patients, Pharmacies, and Health Insurance providers to a single platform. Their aim was to make it easy for patients to book consultations and appointments, access lab reports, order medicines, and procure all their insurance information from a single interface.
Stanford Sonoma, a major player in the Commercial Restaurant Supplies industry, was looking to expand the scope of its operations by digitizing its offerings and foraying into the e-commerce sector.
We collaborated with one of the biggest global sports apparel brands in the world to create an application that professional designers and sports persons could use to customize equipment like football gloves, chest guards, baseball fielding, and batting gloves.
A client of ours in the Online Education space asked us to design a website that would serve as a platform for teachers to share curriculum-driven content and would enable students to access that content in an interactive and engaging manner. Their idea was to use stories and characters as a part of their pedagogy because they felt that an immersive experience is the best way to attract and retain the attention of children.